Contents Acknowledgements 2 Methodology 2 Executive Summary 3 Key Findings 5 Four Epochs of Dairy 7 1920 to 1960: simple, earthy and natural 8 1970s: The low fat revolution 9 1990s-2000s: Intolerance, fad diets and the rise of alternatives 10 2000s to present: Anti-dairy, pro-tech, and knowledge sharing 11 Epoch Five: Connected Consumption circa 2025 13 Health and wellbeing 14 Whole lives 14 Brain Juice 15 Dairy DNA 16 Socio-economics 17 Farm to Table to Farm 17 In Dairy We Trust 18 Dairy Realities 19 Industry 21 Suiting Up 21 Dairy on demand 22 Hyperproductivity 23 Sustainability 25 The Farmer Hero 25 Vertical Farms 26 Influence and Intervention 27 Appendix A: Selected statistics on dairy (Global) 28 Appendix B: Names and titles of the SMEs interviewed 28 Appendix C: Table of tech and innovations used in the report 29 References 34
Download PDF file